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Facebook page vs Facebook profile: what’s the difference and which one should your organization use?

Facebook page vs Facebook profile: what’s the difference and which one should your organization use?
Stephanie Ferguson, Social Media Specialist, The Idea Tree Consulting
January 30, 2015

One of the most common questions from organizations (and businesses) is should I use a Facebook profile or a page? What difference does it make? The answer is that organizations should definitely be using a page, and here are some of the top reasons why.

1. It technically violates Facebook’s terms of service and you can be deleted for using a personal profile for anything other than an individual person and Facebook does shut down these kinds of profiles. The last thing you want to see when you try to access your organization’s Facebook account is this (and I’ve personally seen it happen to groups who stuck to a profile, it’s heartbreaking):

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